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Jessica Gerard, Flirt Boutique Owner


Established in 2008.


Saint Paul native Jessica Gerard opened Flirt in 2008 on Saint Paul's Grand Avenue. In 2009, Flirt relocated to the corner of Selby and Snelling, a busy and upcoming shopping destination in Saint Paul. Jessica opened a second location in the North Loop of Minneapolis from 2015-2016. In 2016 she opened a location in the MSP International Airport. That location remained open until 2020. Jessica moved her flagship location from St. Paul to Edina, Minnesota in November of 2020 where the store is currently located.

Over the years Flirt has won or been nominated for numerous awards including Minnesota Monthly's Best Lingerie, City Page's Best Lingerie, as well as multiple nominations for Intima Magazine's Award in 2010-2012 and 2018-2021 with a win for their Best of Intima Choice Award in 2018.

Today, Flirt is known for her wide range of bra sizes (30-42 bands and A-G cups) as well as superb customer service. Stop in and judge for yourself...we are sure you won't be disappointed!



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